So Amazon are now selling food and alcohol in the UK, well I guess it was only a question of time before this primary internet retailer extended its product range into food.
Amazon Grocery will be stocking a range of more than 22,000 products from brands such as Kraft, Nestle, PepsiCo, Proctor & Gamble and Eurofoods.
James Leeson, director of grocery at Amazon.co.uk, said: “Amazon.co.uk’s aim is to be the place where customers can find and discover any product they want to buy online, and with the introduction of this new store there are thousands of household, niche, ethnic and international grocery items, all available at the click of a button.”
Wow, how true this all seems. And to carve themselves out against their rivals such as Tesco, Sainsbury and Ocado, Amazon are supplying niche international or specialist products alongside the more run of the mill material.
On an intial look at what’s on offer it seems some of the well know brands that you might look for are missing. For example I couldn’t find PG Tips tea or much in the way of typical kids breakfast cereals, such as Sugar Puffs or Rice Krispies.
I will need to investigate further.
Using an Amazon app you can order your delivery by smartphone – elsewhere only Ocado offers this at the moment and they do have geographical limitations.
Another unique selling point is that they are giving customers savings if you buy in bulk. You can of course do your own comparison on prices, or use such as mysupermarket.co.uk to help.
This is something I’ll be exploring soon though on MoneyHighStreet.com – come back to find out what I find or sign-up to our free weekly newsletter to make sure you don’t miss out.
Well I guess the likes of Tesco have moved into selling books which is where Amazon started, so its perhaps not surprising that Amazon has moved into the traditional supermarket space.
I suspect that over time they’ll be a force to be reckoned with for the other online supermarkets and prove to be even more of a ‘one-stop’ shop for many.
If you want to check out more for yourself just look at the Amazon website.
By the way, if you’ve used the Amazon grocery shop, we’d be really appreciative if you could leave a comment or email us with how you found it…. thank you.